by Kirk Wallace
Kirk Wallace, BoneHaüs | Freelance Illustrator & Graphic Designer, Boston Massachusetts
Cmrcl. Illustration / Design studio of Kirk! Wallace & Sküllboy

Target Gift Card Promo Mailer

A promotional mailer to art directors at Target.


Target Gift Card

Ever since I got into illustration and graphic design in ~2010, I have followed the work of basically everyone who has done a gift card for Target and have treated the project as a bucket list item. To be proactive, and as a part of my MFA program, I decided to put it out into the universe with an idea I had to help Target promote their online ordering.

The card would come in a small Target branded shipping box and would be ideal for an out of touch human to gift to their younger, hip child, to allow them to buy whatever they want online, instead of picking out the wrong color Tamagotchi.